AimeeVision

Media Relations Summit

2009-05-20T14:38:00.000-04:00

The Media Relations Summit (#MRS09) has been interesting. Not only did I get to see former colleagues and rekindle some old memories from the good ol’ TEKgroup days but I have also met some very lovely contacts that I hope to have a lasting relationship with. Since I have been laid off and looking for a job, this year’s Bulldog Media Relations conference has been the best networking I have done in three months. In the past a networking lunch or tweet up has been great but nothing really promising has come from it!

I started off with a seminar of journalists in the men’s sector: Playboy, Men’s Journal, and Details magazines. All were very helpful in explaining how they would like to be pitched. Whether it be snail mail, email, or twitter pitches, all the journalist’s at the conference that I have sat in with seem to have a consensus that “common sense and good manners” (from Alex Fedorak from the Underdog seminar) is all it takes to get noticed. As well as an effective, clear, and TO THE POINT pitch according to a few others that I heard from in various seminars. I find it overwhelmingly pleasing that I have always tried to stick to this method of PR without even being told to do so. To me it is just common courtesy to not annoy another professional. I understand journalists are busy as well as I am.

Overall the past two days of networking, and thanks to my former boss Ibrey Woodall, I have met some great contacts who might just help me towards the direction of a few opportunities in this career I am trying to build!

Iwearyourshirt.com recent pitch

2009-04-11T17:34:00.002-04:00

A recent pitch I sent to a national journalist looking for a "bootstrapping" business! Jason Sadler's creative approach to marketing and himself should be a lesson to all of us to be creative and think outside the box!!!! See below and let me know your thoughts!

In this up and down economy Jason Sadler, founder of this ever so creative marketing idea, outsources his daily wardrobe (namely shirts) to corporate America. This creative shirt wearing guy loves out of the box marketing/advertising and thought this would be a fun alternative for people who currently use banner ads or don't advertise at all.

Days are sold at “face value” so January 1 is $1, January 2 is $2, January 3 is $3 all the way to December 31 which is $365. He also offers monthly sponsorships. With 38 days left to sell, by December 31 he will earn $66,795 for the days alone, plus another $18,000 in monthly sponsors. Total = $84,795. As far as his start up fees for this "bootstrapping business", the I Wear Your Shirt website was created by his company, so all the design/hosting/programming was free! Sadler only paid for a UPS Box and an extra 200 hangers for all his shirts. He purchased a HARO ad which was placed February 9th which created a ton of buzz and sold 40+ days. He has another spot coming up May 24 which he hopes will promote the 2010 plans or close out the remaining days in 2009.

He has worn a different shirt for a numerous amount of companies since Jan 1 and will continue to wear a different shirt for the remainder of days through 2009. He uses a handful of the free social media tools to promote a person's company/product/blog/etc and has fun doing it. He also airs live during a daily Ustream show at 3pm EST and on YouTube that discusses the company of the day and contests that are going on to win free stuff from the companies.

The Iwearyourshirt.com phenomenon has swept across the USA with the small and large companies looking for different angle and has gained popularity with articles written about this creative marketing plan in the NYTimes, LATimes, MSN Money, The Guardian and the Wall Street Journal.

Should you have any questions or need more info feel free to contact myself or Jason Sadler at iwearyourshirt@gmail.com. He is available for interviews/emails. Check out his live show every day at 3pm on www.Ustream.com/iwearyourshirt or www.iwearyourshirt.com.

And now it’s time to say goodbye…..

2009-02-25T00:37:00.004-05:00

Looking forward to going down to FL this weekend for the Delray Beach ITC. Since I was laid-off from my job today (well since it is after 12am it was yesterday) I am going to reconnect with some former freelance clients that I worked with a while back and see if I can freelance my PR expertise.

I would love to explore my opportunities in other fields other then PR and events. Maybe go into broadcast or production, perhaps casting or working on a TV Show set or get back into film festival mode. I helped gain national and regional coverage for clients and my pr, media and of course social media skills over the years have developed as a young professional but I think my abilities to coordinate and facilitate event logistics effectively has been in my nature since I was a kid. I did have my first successful garage sale at 11 and my babysitting club at 13 was quite the club on the block.

My resume is updated and ready for your viewing pleasure. I am willing to travel, work in any setting and want to try it all while I am still young… PR, Media Relations, Events, TV, Publicist, Producer, etc.

Have you recently lost your job? Tell me about it. How are you dealing? I find my contacts on twitter are helping me out a lot and it has been less than 24 hours. Thank god for those social media skills! I need advice and guidance on this whole unemployment situation! Email me or leave comments. I’m here all day!

MC hammer and my overall recap of the Shorty's

2009-02-12T08:12:00.000-05:00

Yes @MCHammer was there at the Shorrty's! I wonder how much he got paid to come or if he just wanted to come?? But all in all he was pretty cool and no, there was no Running-Man solo performance! The awards as @JamesBedell stated in the "The Scene at the Shorty Twitter Awards: Chatter" article in the NY Times, “Twitter is about community, not individual greatness. The awards were a little weird”. I had fun becuase I was there with some good people who I talk to every day. We all made fun of the fact that we were actually there. The spaceman (@matman) was interesting and I mentioned it once or twice that I felt like I was at ComicCon or a Starwars Convention (which I have never been to either of because of obvious reasons) with the little twitter buzzes all around me discussing which doornknob handle was right for a project, or what is the velocity of the Earth. The awards in itself were yes comical but a little unorganized at the begining, and def "weird".

I loved the statement from the feed that said "Just think, in 5 years this’ll be the Honda/Snapple Shorty Awards and the video will be obscured by a giant Chili’s banner". We also got a nice live video feed from Twitter co-founder, Biz Stone. He gave us all a little shout out and the crowd laughed.

I would rather create my own TweetUp with my own little tight knit click of twitterers (@GinaLaGuardia, @JamesBedell, and @TheWriteWoman) instead of watching other twitterers (that I don't follow) get awards for how much time they dedicate to twitter during the day/night and how many followers they have, who voted for them! Sorry @Gregory... good job on the event though, it ultimately was a success, had a great turn out and exceptional for networking and mingling with fellow twits!!!

Shaq for about 1 tweet!

2009-02-12T07:11:00.000-05:00

Was his speech via video 140 characters? I think it was! The big ticket items last night was Host: CNN anchor Rick Sanchez @ricksanchezcnn Special appearances: Shaquille O'Neal @THE_REAL_SHAQ (via video) & MC Hammer @MCHammer
AA

Lighting was terrible!

2009-02-12T07:09:00.000-05:00

Thanks to the BB camera! I had a flash but it was not so good in this lighting! Well @JamesBedell said it was better in this corner... but what does he know about lighting anyway! :)
AA

Live feed at Shortys

2009-02-11T20:35:00.002-05:00

My name was just up on the big sceen live feed. @GinaLaguardia, @TheWriteWoman, and @JamesBedell and I (@aadler1204) were all sending our 140 character tweets to #shorty to get up on the big screen... a few of them didn't make it but some of them did. And when they did we all cheered! Kind of a thrill but yet still kinda brought our "coolness points" down quite a bit. Hey at least we were not dressed up as spacemen about to leave on a mission to mars or anything! Oh man I wish I took a picture of that!
AA

Start time at the Shorty's is 7:30pm

2009-02-11T19:01:00.001-05:00

They are not letting people in until 7:30 so I am walking around Brooklyn and its awesome! I remember this scene from law and order, sex and the city, how to loose a guy in 10 days and numerous othe NY based films and shows! They didn't let us in until about 8pm... for some reason there was one line and then when we got to the door... the "bouncer-esque" guy told us we were not VIP's so we had to wait on another line. I think it was a little un-necessary to do this and I think a little unorganized at this point!
AA

2009-02-11T18:53:00.002-05:00

Inside it was unique. Metal bridges lead you to the stage above a black moat. The upstairs looked fun but that was only for the "VIP's" which I was not!

On my way from the F

2009-02-11T18:52:00.001-05:00

I find it is quite difficult to walk in 4 inch heel boots on cobbelstone! Clearly no one told me that Brooklyn consisted of all cobblestone! It is pretty though! The area is nice and it looks like it once was industrial and now they have added restaurants and an art space (Galapagos)!
AA

The other side of the Brooklyn bridge

2009-02-11T18:50:00.002-05:00

Ill be posting updates from The Shorty Awards at the Galapagos Art Space in Brooklyn! Stay tuned...
AA

Brooklyn bridge!

2009-02-11T18:45:00.002-05:00

Grand central station

2009-01-20T19:48:00.000-05:00

It is quite grand, indeed!
AA

Long island

2009-01-19T12:54:00.000-05:00

I know I miss Florida but this snow is gorgeous!!
AA

Long island

2009-01-19T10:54:00.000-05:00

I know I miss Florida but this snow is gorgeous!!
AA

Alzheimer's Association Junior Committee Annual Gala!

2009-01-07T11:58:00.007-05:00

Hi All!

Soooo..... My sister Janine and I recently joined the Alzheimers Association NYC Junior Committee because my Nanny (mom's mom) has developed the disease~! its onset right now but could potentially get worse! So of course being in this group helps me to help my Nanny and the disease by being apart of an initiative that... well raises money for research of the disease to get closer to finding a cure!

Would you guys like to receive a save-the-date for the Alzheimer’s Association Junior Committee's annual gala? I am helping to plan it and do publicity for it! It’s all for young professionals and its going to probably be at a hot location in NYC probably in May! It was at Tenjune last year and from the pics it looked like an awesome party! I would just need your physical addresses and emails! You’ll get a save the date in a few weeks and then an actual invitation a few weeks before the event! No spam or junk mail -I swear! Also, if you know anyone else in the city or LI who are like 40 and under (this is young professionals) who would like to be invited, I need their names addresses and emails. Last year about 300 people came and I think they raised almost $70,000 sooooo... of course this year we are aiming to go above and beyond that (especially since I am on the planning committee now!)!

I could use your help and it would mean a lot to me if you guys got some of your boyfriends/girlfriends/husbands/wives/friends/family who are all young people who would want to go to a party at an awesome club (still in the process but it might be at Tenjune again)! I just need the names and addresses from you guys...

If anyone who works for a company or owns a company and wants to donate products for the silent auction or be a sponsor of the event let me know and I can send you a professional letter with the details and sponsorship info. This is a 501 (c)(3) not for profit org and tax deductible contributions are always fun for everyone!

Love you all and thanks if you can help me out with the guest list creation process!

Aimerssssssssssssss

(Thats my nanny, poppy {he doesn't like pics so much}, me and Janine!)

Finally got to see the tree

2009-01-06T18:32:00.000-05:00

That is one good looking tree!
AA

Macys on new years

2008-12-31T15:35:00.000-05:00

I ventured over to macys in herald square to get a new outfit for tonights festivities ! Crazyness def occurrd
AA

Let the games begin

2008-12-24T15:10:00.000-05:00

Hmm

2008-12-17T17:57:00.001-05:00

Intesting protest out side of us army building, they were protesting. I tried to zoom in on the picket signs but it came out too blurry. I am assuming they were against the war. They were chanting a few lines too. Just couldn't understand what they were saying. Word of advice: bigger signs and clearer sayings!
AA

Xmas time

2008-12-05T18:53:00.001-05:00

Love the festivels that they have in bellmore! This was the xmas tree lighting at the train station. This is what I saw walking to my car and had to snap a pic!
AA

Love being home

2008-11-28T15:12:00.002-05:00

What more could I ask for? This is at Oceans 234 in Deerfield Beach. About 10 minutes from where I used to live in Florida. Gorgeous!
AA

The Secret

2008-11-26T13:51:00.001-05:00

I'm reading a new book that I have heard about for some tme now! The Secret! Should be a good read for the way to Ft Lauderdale! All about the positive attitude you have the better the world will be. I promise to always look on the bright side!
AA

Don't forget to wipe!

2008-11-25T18:35:00.000-05:00

An assortment to choose from!

2008-11-25T18:28:00.000-05:00

The charmin guy

2008-11-25T18:25:00.000-05:00

Dancers and all

2008-11-25T18:22:00.000-05:00

Its a festivle potty land

2008-11-25T18:21:00.000-05:00

Will let you know how it goes

2008-11-25T18:19:00.000-05:00

Running!

2008-11-18T22:31:00.001-05:00

Salim helped me out checking in and giving me some info on the whole Running Club basics... Thanks Salim!!!

Nike runnng club

2008-11-18T21:05:00.003-05:00

This is Chris from Niketown! Him and Bruno gave me a pair of Nike Equalons (Nike +) to test out during my run!

Ok so alll of you that know me know that I am a big fan of running and my goal is to eventually run a marathon. So let the process begin! And the following chain of events occured... I really love my ipod and running to loud music so I ventured to ask my parents if I could get those sneakers that tracks running mileage, pace, and other data through your Nano. Upon this request, my dad asked what the heck are those? I asked Veronica corningstone (aka Kristen my friend who has these bad boys) what the name of hers were and she told me Nike+. I googled and found the best site ever for runners athletes and the like. Stumbling upon the Nike Running Club and realizing that there was a group organized by Niketown to go running every Tuesday Wednesday and Saturday I said to myself I need to get on this pronto! After work I excitedly got to a 5 floor mac daddy Nike store on 57th and 5th! I went over to where a few workers were standing by a sign that said "NIKE Running" and asked them about the club! Salim was the guy I asked and he gave me a waiver form to fill out! Then I went on a shopping spree to buy proper running gear for 30 degree weather! One Niketown worker recomended getting stretch pants with a type of insalated stuff to keep my legs warm! She knew her stuff too cause not only did these pants keep me toasty warm on my run I think I looked pretty cool n cute in em! Ok so on to the best part...

Running 3 miles in central park! To start there were about 100 people who showed up at the Niketown and after the coach made some general housekeeping anouncements and safety instructions ("no one runs alone") we did a lil warm up run to central park and broke up into 3-4 mile, 5 mile and 7 mile groups. Since I am still considered a beginner I took the 3-4 mile group. Tracey was one Nike Pacer that befriended me and told me the deal: basically the run starts and the pacers are the leaders with a pedomitor to track their "pace" (9 min mile, 10 min mile, etc). So you just follow them and try to keep up. IT was freezing out but I def was warm in my new stuff . The new Equalons felt lighter then my old ones, and had a little more spring in my step. Overall it just felt easier to run in!! So I made it 3 miles and along the way the Nike Pacers were motivating me and all the runners along with some new running buddies Holly and Debbie.

After the run we all met back at Nike Town.. since I don't have my ipod hooked up yet to the sneakers I don't know my time or the exact milage but the mile markers that the Pacers told me were 3 miles... plus I did 4 miles on Saturday! So that is 7 miles this week!

Will keep ya posted on the next run and hope fully I will have abetter knowledge of how the ipod sneakers work!!!

AA

Columbus circle

2008-11-15T23:11:00.001-05:00

Love it! Went out with Marlena, my friend from the Delray Beach ITC, and went to Clo in Columbus Circle... Now I have been to wine tastings before but this was an interactive wine tasting with touch screen tables and all! I would recomend this place for a girls night out or first date! We tasted cheeses (manchetta, blue cheese, chedder, etc) They were delish and perfectly paired with some spicy copa. But def make plans to eat afterwards because the cheese and meats platter def is not big enough to fill you up (well cheese and wine is never meant to fill you up)! We tasted wine with Marelena's friend Rachel and then went over to Amsterdam Tappas by Columbia! Good times, Good Times! We had a three tiered platter of appitizers: quessadillas, mederterainian hummus, wings, oh gosh you name it! We continued to drink some fruity drinks and then went downstairs where they had a club type bar that was packed with Columbia Students... God I miss college and the good ol' days!!

Collecting money

2008-11-14T17:52:00.000-05:00

I found out what he is standing in time square for ! Don't know what for though!
AA

On my way to accupuncture again

2008-11-12T17:23:00.001-05:00

It is good stuff and I think its working! But then again maybe its the Chiropractor I am seeing too ?? They don't know about eachother so lets keep that on the DL. I love walking around the city to my apointments and meetings on Lex! So I snap some pics while I walk there. Hope you like the view!
AA

And yet another furry friend

2008-11-07T20:21:00.001-05:00

So ok every night after work I seem to encounter a furry friend! I now have a fan club!
AA

Time square CNN headquarters

2008-11-04T23:40:00.000-05:00

Timesquare

2008-11-04T17:58:00.000-05:00

I was wondering what they were building this whole time
AA

Go DL hughley

2008-11-04T17:56:00.000-05:00

Let the interviews begin

2008-11-04T17:54:00.000-05:00

Election night!

2008-11-04T17:52:00.000-05:00

Happy Halloween

2008-10-31T18:23:00.000-04:00

Let's count how many sesame stret characters I can meet in one week? Ok that's 3 but bugs isn't sesame stret so does he count?
AA

2008-10-31T11:13:00.004-04:00

Awesome watches under $100 can be found at iVillage. Thanks to Gina LaGuardia... Make sure you check out #5 its from the BMW Pink Ribbon Collection. Proceeds go to Susan G. Komen for the Cure (and its Pink! Just my style). It is the last day of October which means it is Halloween. So Happy Halloween! But that also means it is the last day of Breast Cancer Awareness Month! Remember people: that does not mean people don't get breast cancer in the other 11 months! Lets fight against breast cancer all year long!

Best,
Aimee

Bryant park

2008-10-30T18:28:00.000-04:00

Totally makes me want to have an apartment in the city! N go ice skating in Bryant park! So pretty!

I am off to the acupuncturist! Maybe dr Warner Chen can fix my back! Will let you know tomorrow!

Bye!
AA

Just one of us

2008-10-27T18:59:00.000-04:00

Really ! I caught him crossing 42 n b'way looking like he just had a rough day at the office! Poor guy!
AA

Reporting live from Halloween town!

2008-10-26T14:10:00.001-04:00

We joined a Halloween parade! When I say we I mean J9 and Kristen (her roomy). And when I say Halloween Town i really mean Rockville Center... the best place on earth! Well besides massapequa and North bellmore... oh and delray beach in Fl. Yea so we literally saw this parade walking back to J9's place from brunch and decided to join! Then we went on a mad search for a pumpkin farm and this being Rockville Center... well there are no pumpkin farms but there was a church with pumpkins in their yard and selling them! What a trip!
AA

Rockband

2008-10-20T17:54:00.000-04:00

The time square walmart rockband free trial display was a site for sore eyes and ears! If I didn't have to catch a 605 at Penn I totally would have rocked out with a lil highway to hell or black magic Monday! Some pat benatar ... I dunno maybe if I had time!
AA

Can't beat this

2008-10-16T18:00:00.000-04:00

Walking to penn station everyday by means of time square!! Even though I am not feelling in the best of spirits today (cough cough throat hurts today) I am still walking my route! The past few days walk to Penn was quite interesting! I saw a man with his face completely tattooed asking people to play a game of chess, elmo dancing on the corner, a band, a guy handing out Sara palin condoms, the dentene ice marketing street team handing out delicious pieces of gum, oh and of course last week was the netflix booth. They are trying to break the world record for watching the most movies in so many hours ... Fun fun fun! Till next time! Chaio

AA

its a great night to walk to Penn

2008-10-13T18:31:00.000-04:00

After a jam packed weekend filled with fundraising event, a trip to new jersey with my sister and then a Sunday bday dinner in Manhattan with my sister for a friend, I am so tired but it is such a nice night to walk to Penn from my office I had to do it.
AA

J9 signs the signature BMW

2008-10-11T17:02:00.000-04:00

J9 comes to test drive some bmw's

2008-10-11T16:21:00.000-04:00

My sister came to visit and test drive to show her support for komen and well me of course! She says "holla back ya'll"
AA

2008-10-11T15:28:00.000-04:00

Time to sign the signature car!

2008-10-11T15:25:00.000-04:00

The signature car is a BMW x6 that has been traveling around the country with the ultimate drive fleet! It holds the signatures of every single participant who drove a BMW to raise money for Susan G komen for the Cure.

Local hero Ivis Febus Sampayo being honored!

2008-10-11T12:49:00.000-04:00

She gave a great speech!
AA

Interviews in progress!

2008-10-11T12:11:00.000-04:00

Some journalism students from Columbia graced us with their broadcasting expertise and interviewed some local supporters!! Also check us out on CBS ch. 2!!
AA

Currently reporting from the BMW Ultimate Drive

2008-10-11T12:03:00.000-04:00

There has been a steady crowd waiting in line to drive these decked out BMW's. Everyone is really excited to get to drive and raise money for such a great cause ! There is food, music and lots of pink ribbon -esque festivities!
AA

BMW ultimate drive today

2008-10-11T08:32:00.000-04:00

Waiting on the plateform in bellmore. Heading to Manhattan today to help out at the BMW ultimate drive! Every one can show their support by test driving one of the 25 specially designed BMW's! BMW donates on your behalf $1 for every mile driven to Susan G. Komen for the Cure! I love my job doing these special events not because its such a fun event but because this one event is actually part of a year long grassroots fundraiser initiative traveling across the country to over 210 cities with a goal of reaching 1 milllion miles to donate a total of $1 mill for the Cure! And not to mention this is the 12th consecutive year of the BMW ultimate drive and every year they have met that goal! This year would make for a total of $12 mill!! That's hot in my book! So check this event out because if you participate you will actually be part of a huge thing that could actually make a difference!

IMG00456.jpg

2008-10-10T19:48:00.000-04:00

Bellmore auto show kicks butt!
AA

IMG00454.jpg

2008-10-10T18:28:00.000-04:00

I love time square on my way to Penn you never know who you will meet!
AA

IMG00450.jpg

2008-10-10T18:12:00.000-04:00

Love leaving work every day to see the zig and all the events going on there! From premiers to film festivels
AA

Cutest Boots

2008-10-10T11:33:00.002-04:00

Wow - Just saw these cute boots on maire clair's 150 products to benefit Breast Cancer. Nicole (the bff) says they are totally a city thing! Well now, me being a city gal from the suburbs I am just going to have to get em!

TGIF

2008-10-10T01:00:00.003-04:00

Exciting stuff going on this weekend. In Manhattan, on Saturday is the BMW Ultimate Drive supporting Susan G. Komen for the Cure. I am going to New Jersey possibly afterwards... its up in the air right now. Friday I plan on going to bed early and catching up on some sleep. I know, I know... so boring! But, a girl's got to get her beauty sleep!

My first blog post

2008-10-10T00:22:00.000-04:00

Hello world! My first blog post here on Aimee Vision! I call it Aimee Vision becuase you all will be able to see and read about my world through my eyes hence "Aimee Vision". Its as simple as that! I plan on using this instead of myspace and facebook because right now those both have taken up so much of my time I just need to convert everything to one spot!